Based in Southern California and Washington, DC, veteran Latino pollsters John Nienstedt heads up research working closely with top Latino GOP communications strategist Hector Barajas. Latino Edge is focused exclusively on Latino and Hispanic voters. This firm dives deep into this diverse community to understand the values, language, and priorities necessary to develop winning center-right message.
Latino Edge is unique. Unlike traditional survey research firms, Latino Edge brings together experienced survey research and effective message development to help Republican candidates and causes understand, reach and persuade Latinos.